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Who’s really tweeting and who’s not?

Hard to know which celebrities have ghost-tweeters

LeWEB12/Flickr

About 290,000 people follow Prime Minister Stephen Harper on Twitter, perhaps to read what he has to say about the country’s affairs or to glean a little personal insight into what makes him tick.

Thing is, most of the messages that are sent from his account aren’t really his.

Harper only “occasionally” sends out tweets himself, according to a spokesman.

Much like many other high-profile Twitter users, most of the short-form messages that appear under Harper’s name and avatar are actually crafted by ghost-tweeters charged to work social media on his behalf.

“I assume if it’s an institutional individual — if it’s a CEO, if it’s a big personality, a singer, or it’s a politician — then they are not doing it themselves,” said Greg Elmer, director of the Infoscape Research Lab at Ryerson University studying social media.

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