All Posts Tagged With: "dangerous billboards"

University of Alberta researcher looked at distracted driving

A University of Alberta researcher wants to put the brakes on billboards with negative words.

Michelle Chan says her recently published study shows negative words on roadside ads lead to more distracted driving.

The PhD student put fellow students into a driving simulator and tested their skills behind the wheel as negative, positive and neutral words appeared in the background.

Continue reading Negative words on billboards could cause crashes